US$69.99. Golly. Thanks to regional pricing, it is US$20 more than you’d pay for the same files via Steam in the USA. If you’re in the USA, the same little clicky purchase button will only cost you US$49.99.
In fact — it is cheaper for me to go to the store (including the cost of gas), buy it off the shelf, and I can still afford to have a meal while I’m at the mall, with the difference.
Oh, and the unlock date. I get to play it a day earlier if I purchase from the store down the road. (Actually, if you’re in the USA the Steam edition unlocks several days earlier than it does here)
Someone actually sat down, and made the decision to price the same software and data-files 40% higher. That’s forty percent. Did I mention that it was forty percent more?
Now you could talk exchange rates because our local dollar is a bit soft versus the US dollar right now — but the thing is, we’re being charged in US dollars anyway, so this is 40% after the exchange rate is applied.
I don’t see how this is supposed to encourage me to buy the Steam version. Fix the pricing. Then we’ll talk.
Maybe publishers could even help make a chunk of the Steam catalogue available outside of North America. That would be nifty too.
But.. baby steps. Let us get that pricing silliness sorted out first.